Hotel Email Marketing has generated impressive results for the industry. With the average ROI of $40 on every $1 you spend and the average open rate of 21%, it is fair to state that this marketing tool can be a beneficial organic booster for every marketing manager’s arsenal, but what most marketing guides never address one vital question What…
It is not a secret anymore, surfing the Internet has become mobile-first.In 2016, more than 60% of hotel bookings were made on mobile devices, while that value is close to 70% in 2020, Google has announced mobile-first indexing. That means that regardless of what device the user is using, mobile-friendly websites will come first. What does this mean for hotels…